Polling members of the Jewish community led to similar conclusions - existing sites were not catering appropriately to the Jewish demographic and listening to feedback. Concerns included JDate being priced higher than the average dating site and lacking profile questions that address common Jewish issues. Smaller Jewish sites targeting niche religious communities didn't fare well when trying to reach a larger audience. Using some successful ideas from the JNation social network, JSoul was designed to address the most important needs of a wide variety of Jews - built by Jewish people for Jewish people.
Brian Easley, owner of leading web hosting company Neosurge Advanced Web Solutions, praised the effort and attention to detail: "We're extremely proud to be the host and partner of JSoul, easily one of the best dating and social networking sites we've helped launch." Some exciting new features that JSoul offers include:
- free SMS text message alerts
- live one-on-one and group chat
- video profiles - see your date live without the "Photoshop" effect
- link friends to your profile and enable matchmaking opportunities
- highly detailed profile searching
- mobile phone friendly interface
- JSoul Magazine
- Live Video Chat
- International Kosher Dining Directory
- International Synagogue Directory